Google Bakes A Shorter Cookie
The Bakers over at Google have changed their cookie recipe to shorten its life span to 2 years.
In regards to the heated pressure that Google has received concerning user privacy they have announced that their PREF cookie will now have a much shorter life span. The full story can be found here at the Official Google Blog.
In the coming months, Google will start issuing our users cookies that
will be set to auto-expire after 2 years, while auto-renewing the
cookies of active users during this time period. In other words, users
who do not return to Google will have their cookies auto-expire after 2
years. Regular Google users will have their cookies auto-renew, so that
their preferences are not lost. And, as always, all users will still be
able to control their cookies at any time via their browsers.
But with more than half of internet searches done through Google it doesn’t seem like 2 years would be short enough for the cookie to expire before auto-renewed. Tricky Google… very tricky.
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