Adtasm.com | Ads in Media

There is somewhat of a controversy regarding Apple’s new Iphone advertisement, with Breitbart.tv explaining:

As the buzz builds to the launch of Apple iPhone at the end of the month, promotional demonstrations on the Apple web-site seem to have a political theme. The section showing internet features of the phone highlights New York Times stories about the Democratic take-over in Congress. You can also see a neighboring story about a key resignation at the White House. Among the few stories visible on a related television ad linked on the Apple Web site shows a headline about scandal pressures on the GOP, and the main close-up story is about the burdens of housing costs as incomes stagnate.

There seems to be a large audience of people 1) Praising Apple for making a statement 2) Lambasting Apple for making a statement 3) Criticizing the people who believe there is anything meant to be politicsl about the Ad.

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Slate.com’s Seth Stevenson, in 2004, offered us his analysis of the famous, mannequin-esque, creepy, albeit entertaining for some, Burger King icon. It may come as a surprise to some (the younger generation) that the original King mascot was in standard usage during the 70s (although the new King, with the oversize plastic head, has been redone to reflect edgier times).

His overall conclusion? Although the “King” does creep some out, the advertising does work with the target audience of transfat eating 18 to 35 year old males.